Verschoor, Carola

Change ahead : how Research and design are transforming business strategy - Amsterdam: Bis Publishers, 2015 - 287 p. col. ill. 19 cm.

Change Ahead" focuses on the emerging practices at the intersection of business strategy, research, and design. It introduces the need for an adventurous, explorative mindset in order to grow businesses that last by creating meaning and relevance. It reveals the philosophy, working processes, and approaches to twenty-first century business development.

9789063693985


Organizational change
Business planning
Strategic planning
Business networks
Management - Technological innovations
Value creation

658.57 / VER

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