Building Data Mining Applications for CRM (Record no. 10393)

000 -LEADER
fixed length control field 00561nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161214s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070402737
Terms of availability (pbk)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4038
Item number BER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Berson, Alex
245 #0 - TITLE STATEMENT
Title Building Data Mining Applications for CRM
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Tata McGraw-Hill,
Date of publication, distribution, etc 2000
300 ## - PHYSICAL DESCRIPTION
Extent 510 p.;
Other physical details ill.:
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business Value
Topical term or geographic name as entry element Customer Acquitions
Topical term or geographic name as entry element Data Mining
Topical term or geographic name as entry element Decision Support Systems
Topical term or geographic name as entry element Keys to Building the Solutions
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- Tata McGraw-Hill
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Date last borrowed Koha item type
          DAIICT DAIICT 2002-04-12 Gratis 0.00 658.4038 BER 004276 0000-00-00 0000-00-00 Books

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