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Saying no to jugaad : the making of Bigbasket (Record no. 30043)

MARC details
000 -LEADER
fixed length control field a
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200616b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789389351088
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 381.142
Item number HAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hari, T. N.
245 ## - TITLE STATEMENT
Title Saying no to jugaad : the making of Bigbasket
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Bloomsbury India
Date of publication, distribution, etc 2019
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 170 p.
Other physical details ill.
Dimensions 23 cm.
365 ## - TRADE PRICE
Price amount 599.00
Price type code INR
Unit of pricing 1.00
520 ## - SUMMARY, ETC.
Summary, etc Saying No to Jugaad is a riveting account of how the start-up ecosystem in India evolved rapidly in the last 10 years. Ushering in a new turn in the country's economy that shook up existing ways of doing business, start-ups brought together investors and a rare breed of entrepreneurs to create a set of unicorns focused, for the first time, on solving the country's problems. The book busts some of the common myths around e-commerce businesses and describes the evolution of grocery as the mother of all categories in this sector. It also is the story of how start-ups go through different distinct stages as they evolve and mature. The courage needed to hold your ground when the world seems to have a contrarian view, the relentless focus on customer centricity and the emphasis on foundation-building are illustrated through lucid and stirring stories. Entertaining and anecdotal, the book is not a panegyric about the founders or the company but is the story of real people and a real company with real flaws but also several great ideas and moments. Saying No to Jugaad vividly captures the vision, culture and commitment to values which has made Bigbasket one of Indias most successful start-ups.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BigBasket
Topical term or geographic name as entry element Electronic commerce
Topical term or geographic name as entry element Entrepreneurship
Topical term or geographic name as entry element Startup - India
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Subramanian, M. S.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     DAU DAU 05/06/2020 2 381.142 HAR 032396 12/09/2024 09/09/2024 Books