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Mastering data mining : the art and science of customer relationship management

By: Berry, Michael J. A.
Contributor(s): Linoff, Gordon S.
Material type: materialTypeLabelBookPublisher: New York: John Wiley & Sons, 2005Description: xviii, 494 p.; ill.: 24 cm.ISBN: 9971513692 .Subject(s): Business enterprises -- Computer networks -- Management | Data mining | Marketing -- Data processingDDC classification: 658.802
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Item type Current location Call number Status Date due Barcode
Books 658.802 BER (Browse shelf) Available 016285

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