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We are like that only : understanding the logic of consumer India

By: Bijapurkar, Rama.
Material type: materialTypeLabelBookPublisher: New Delhi: Portfolio, 2007Description: xvii, 294 p.; ill.: 22 cm.ISBN: 9780670999446 .Subject(s): Consumers -- India | Consumption (Economics) -- IndiaDDC classification: 339.470954
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