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Consumer behavior and culture : consequences for global marketing and advertising

By: Mooij, Marieke de.
Material type: materialTypeLabelBookPublisher: Thousand Oaks: SAGE Publications, 2003Description: xiii, 345 p.; ill., index: 25 cm.ISBN: 9780761926696 .Subject(s): Consumer behavior | Consumer behavior -- Cross-cultural studies | Consumers -- Psychology | Global consumer | MarketingDDC classification: 658.8342
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Item type Current location Call number Status Date due Barcode
Books 658.8342 MOO (Browse shelf) Available 009171

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