Darwin`s brands : adapting for success
By: Halve, Anand.
Material type:
BookPublisher: New Delhi: Sage Publications, 2011Description: xvii, 168 p.; ill.: 24 cm.ISBN: 9788132107156 .Subject(s): Brand name products -- India | Branding (Marketing) -- India | Consumers' preferences -- India | India -- Economic conditions -- 1991DDC classification: 658.827
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | 658.827 HAL (Browse shelf) | Available | 027156 |
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