How to catch the big idea : the strategies of the top-creatives
By: Langwost, Ralf.
Material type:
BookPublisher: Erlangen: Publicis Corporate Pub., 2004Description: 294 p.; : 23 cm.ISBN: 3895782386 .Subject(s): Creative ability in business | Strategic managementDDC classification: 658.4012
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | 658.4012 LAN (Browse shelf) | Available | 012757 |
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| 658.4012 HAM Competing for the future | 658.4012 HAR Harvard business review on corporate strategy | 658.4012 KAP Alignment : using the balanced scorecard to create corporate synergies | 658.4012 LAN How to catch the big idea : the strategies of the top-creatives | 658.4012 LEO ERP demystified | 658.4012 LIN Scenario planning : the link between future and strategy | 658.4012 MCG Product strategy for high technology companies |
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