Firebrands : building brand loyalty in the internet age
By: Moon, Michael.
Contributor(s): Millison, Dough.
Material type:
BookPublisher: New Delhi: Tata McGraw-Hill, Description: 318 p.; ill.: 24 cm.ISBN: 9780070439535 .Subject(s): Brand Fundamentals | Building Brand Loyalty in the Internet Age | Fire Brands | Firebranding in ActionDDC classification: 658
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | 658 MOO (Browse shelf) | Available | 004255 |
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