000			00604nam a2200205Ia 4500
008			161214s9999 xx 000 0 und d
020			_a9780521002493 _c(pbk)
082			_223 _a658.57 _bGOL
100			_aGoldenberg, Jacob
245		0	_aCreativity in product innovation
260			_aNew York: _bCambridge University Press, _c2002
300			_a224 p.; _bIllus. Index: _c25 cm.
650			_aFailure of Products
650			_aManagement
650			_aProduct Evolution
650			_aProduct Innovation
650			_aValidation of the Templates Theory
700			_aMazursky, David
942			_2ddc _cBK
999			_c16432 _d16432