000 | 00573nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 161214s9999 xx 000 0 und d | ||
020 |
_a9788132107156 _c(pbk) |
||
082 |
_223 _a658.827 _bHAL |
||
100 | _aHalve, Anand | ||
245 | 0 | _aDarwin`s brands : adapting for success | |
260 |
_aNew Delhi: _bSage Publications, _c2011 |
||
300 |
_axvii, 168 p.; _bill.: _c24 cm. |
||
650 | _aBrand name products -- India | ||
650 | _aBranding (Marketing) -- India | ||
650 | _aConsumers' preferences -- India | ||
650 | _aIndia -- Economic conditions -- 1991 | ||
942 |
_2ddc _cBK |
||
999 |
_c23556 _d23556 |