| 000 | 00656nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 161214s9999 xx 000 0 und d | ||
| 020 |
_a019567040X _c(hbk) |
||
| 082 |
_223 _a659.10954 _bMAZ |
||
| 100 | _aMazzarella, William | ||
| 245 | 0 | _aShoveling smoke : advertising and globalization in contemporary India | |
| 260 |
_aNew Delhi: _bDuke University Press, _c2003 |
||
| 300 |
_axvi, 364 p.; _bill.: _c23 cm. |
||
| 650 | _aAdvertising -- India | ||
| 650 | _aAdvertising -- Social aspects -- India | ||
| 650 | _aConsumption (Economics) -- India | ||
| 650 | _aGlobalization -- Economic aspects -- India | ||
| 650 | _aMarketing -- India | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c25103 _d25103 |
||