000 | nam a22 7a 4500 | ||
---|---|---|---|
999 |
_c28987 _d28987 |
||
008 | 180604b xxu||||| |||| 00| 0 eng d | ||
020 | _a9781847940131 | ||
082 |
_a658.834 _bLIN |
||
100 | _aLindstrom, Martin | ||
245 | _aBuyology: how everything we believe about why we buy is wrong | ||
260 |
_bPenguin Random House _c2008 _aLondon |
||
300 |
_a239 p. _c20 cm. |
||
365 |
_aINR _b550.00 |
||
650 | _aMarketing - Psychological aspects | ||
650 | _aNeuromarketing | ||
650 | _aConsumer behavior | ||
650 | _aShopping - Psychological aspects | ||
942 |
_2ddc _cBK |