000 nam a22 4500
999 _c32838
_d32838
008 240220b xxu||||| |||| 00| 0 eng d
020 _a9780367407483
082 _a306.3
_bPFE
100 _aPfeilstetter, Richard
245 _aThe anthropology of entrepreneurship : cultural history, global ethnographies, theorizing agency
260 _bRoutledge,
_aNew York :
_c2022
300 _a146 p. ;
_bill.,
_c24 cm
365 _b34.99
_c£
_d110.20
504 _aIncludes bibliographical references and index.
520 _aThe Anthropology of Entrepreneurship provides a comprehensive overview of the unique contribution from anthropology to the field of entrepreneurship studies. Insights from anthropology illuminate the wider socio-cultural implications of entrepreneurialism, a moral order and social practice that is profoundly shaping contemporary society. Revisiting classic works in anthropology from a new angle, this book provides an exciting introduction to diverse conceptual framings of economic agency. The author also examines a wide range of 21st century ethnographies from the Global South, alongside his own research from across Europe. Readers meet ordinary people struggling with new social landscapes, including neoliberal urbanism, informal credit, heritage marketing, social enterprising, gift competition, and silicon utopias. With sensitivity to different theoretical, temporal, and ethnographic perspectives, the author presents a thorough cultural history of the entrepreneurship this ubiquitous, yet ambivalent contemporary character. This important volume will be of interest to scholars and students of anthropology, business studies and other related social sciences.
650 _aMediterranean diet
650 _aGift economy
650 _aHeritage marketing
650 _aInformal credit
650 _aNeoliberal urbanism
650 _aSocial landscapes
650 _aEconomic anthropology
942 _2ddc
_cBK