000 nam a22 4500
999 _c33263
_d33263
008 240304b xxu||||| |||| 00| 0 eng d
020 _a9780670919536
082 _a658
_bKAU
100 _aKaufman, Josh
245 _aPersonal MBA : a world-class business education in a single volume
260 _bPenguin,
_c2020
_aUK :
300 _axxv, 464 p. ;
_bill.,
_c20 cm
365 _b699.00
_cINR
_d01
520 _aFrom the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.
650 _aMarketing
650 _aBenefit of MBA
650 _aSocial status
650 _aAnalyzing systems
650 _aFinance
650 _aCrash course
650 _aSales
650 _aMental models
650 _aHuman mind
942 _2ddc
_cBK