000 00596nam a2200217Ia 4500
008 161214s9999 xx 000 0 und d
020 _a8120318390
_c(pbk)
082 _223
_a658.8
_bKOT
100 _aKotler, Philip
245 0 _aPrinciples of marketing
250 _a10th ed.
260 _aDelhi:
_bPrentice Hall of India,
_c2004
300 _axxix, 661 p.;
_bill., index:
_c28 cm.
650 _aMardketing strategies
650 _aMarketing
650 _aMarketing -- Principles
650 _aMarketing mix
650 _aMarketing process
700 _aArmstrong, Gary
942 _2ddc
_cBK
999 _c6744
_d6744