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Priceless : turning ordinary products into extraordinary experiences

By: Lasalle, Diana.
Contributor(s): Britton, Terry A.
Material type: materialTypeLabelBookPublisher: Boston: Harvard Business School Press, 2002Description: 182 p.; : 24 cm.ISBN: 157851746X .Subject(s): Design, Industrial | Consumer behavior | Product managementDDC classification: 658.5752
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