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Details for: Advertising and Marketing
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Advertising and Marketing
By:
Kuegler, Thomas J
.
Material type:
Book
Publisher:
New Delhi:
Prentice Hall of India,
2000
Edition:
3rd ed
.
Description:
536 p.; Illus. Index.: 24 cm
.
ISBN:
8120317181 .
Subject(s):
Advertising
|
Marketing
|
Myths and Facts
|
Web Marketing
|
Web Marketing Strategies
DDC classification:
659.1
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659.1 KUE (
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001444
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659.1 KUE (
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000927
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