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1.
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Designing brand identity : a complete guide to creating, building, and maintaining strong brands
by Wheeler, Alina. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey: John Wiley & Sons, 2003Availability: Items available for loan: [Call number: 658.827 WHE] (1).
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2.
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International marketing : analysis and strategy
by Shaw, John J | Onkvisit, Sak. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Prentice Hall of India, 2005Availability: Items available for loan: [Call number: 658.848 ONK] (1).
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3.
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Basics of distribution management: A logistical approach
by Kapoor, Satish K | Kansal, Purva. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Prentice Hall of India, 2003Availability: Items available for loan: [Call number: 658.8 KAP] (1).
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4.
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Marketing management
by Kotler, Philip. Edition: 12th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Dorling Kindersley, 2007Availability: Items available for loan: [Call number: 658.8 KOT] (2).
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5.
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Strategic marketing management
by Wilson, Richard M. S | Gilligan, Colin | Wilson, Richard M. S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Viva Books, 1999Availability: Items available for loan: [Call number: 658.802 WIL] (1).
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6.
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Marketing management
by Kotler, Philip. Edition: 11th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi: Pearson Education, 2003Availability: Items available for loan: [Call number: 658.8 KOT] (7).
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7.
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Framework for marketing management
by Kotler, Philip. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi: Pearson Education, 2003Availability: Items available for loan: [Call number: 658.8 KOT] (2).
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8.
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Strategic market management
by Aaker, David A. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: John Wiley & Sons, 2004Availability: Items available for loan: [Call number: 658.8 AAK] (6).
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9.
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Basic marketing : a global-managerial approach
by McCarthy, E. Jerome | Perreault, William D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Tata McGraw-Hill, 2005Availability: Items available for loan: [Call number: 658.8 PER] (4).
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10.
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Implementing SAP R/3 sales and distribution
by Williams, Glynn C. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Tata McGraw-Hill, 2000Availability: Items available for loan: [Call number: 658.8 WIL] (1).
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11.
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Global marketing management
by Keegan, Warren J | Bhargava, Naval K. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Delhi: Dorling Kindersley, 2011Availability: Items available for loan: [Call number: 658.84 KEE] (1).
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12.
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Marketing management : an Asian perspective
by Kotler, Philip. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Pearson Education, 2013Availability: Items available for loan: [Call number: 658.8 KOT] (1).
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