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Consumer behavior

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BookPublisher: New Delhi: Prentice Hall of India, 2004Edition: 8th ed.Description: xxii, 587 p.; : 24 cm.ISBN: 8120323505 .Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342

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Item type	Current location	Call number	Status	Date due	Barcode
Books		658.8342 SCH (Browse shelf)	Available		012663

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Previous	658.8342 KAR Consumer behavior and managerial decision making	658.8342 MOO Consumer behavior and culture : consequences for global marketing and advertising	658.8342 ROD Product analytics : applied data science techniques for actionable consumer rights	658.8342 SCH Consumer behavior	658.8343 GIL Authenticity : contending with the new consumer sensibility	658.84 AWA Electronic commerce: From vision to fulfillment	658.84 BHA Electronic commerce : framework, technologies and applications	Next

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