1. Authenticity : contending with the new consumer sensibility

by Gilmore, James H | Pine, B. Joseph.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston: Harvard Business School Press, 2007Availability: Items available for loan: [Call number: 658.8343 GIL] (1).
2. Darwin`s brands : adapting for success

by Halve, Anand.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi: Sage Publications, 2011Availability: Items available for loan: [Call number: 658.827 HAL] (1).

Powered by Koha