Basic marketing : a global-managerial approach
By: McCarthy, E. Jerome.
Contributor(s): Perreault, William D.
Material type:
BookPublisher: New Delhi: Tata McGraw-Hill, 2005Description: xli, 793 p.; : 28 cm.ISBN: 9780070620186 .Subject(s): McCarthy, E. Jerome | Perreault, William D | Marketing -- ManagementDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
CD-DVDs
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658.8 PER (Browse shelf) | Available | C00980 | ||
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CD-DVDs
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658.8 PER (Browse shelf) | Available | C00993 | ||
| Books | 658.8 PER (Browse shelf) | Available | 012241 | ||
| Books | 658.8 PER (Browse shelf) | Available | 012019 |
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| 658.8 PER Basic marketing : a global-managerial approach | 658.8 PER Basic marketing : a global-managerial approach | 658.8 PER Basic marketing : a global-managerial approach | 658.8 PER Basic marketing : a global-managerial approach | 658.8 SCH IMC : the next generation | 658.8 SHA Improving Marketing Effectiveness | 658.8 SHE Protocols for Secure Electronic Commerce |
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