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1.
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World of goods : towards an anthropology consumption
by Douglas, Mary | Isherwood, Baron. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: Routledge, 2002Availability: Items available for loan: [Call number: 301 DOU] (1).
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2.
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Inmates are running the asylum
by Cooper, Alan. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Indiana: Sams Publishing, 1999Availability: Items available for loan: [Call number: 004.019 COO] (1).
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3.
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Commodify your dissent : salvos from The Baffler
by Frank, Thomas | Weiland, Matt. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: W. W. Norton & Company, 1997Availability: Items available for loan: [Call number: 973.92 FRA] (1).
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4.
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We are like that only : understanding the logic of consumer India
by Bijapurkar, Rama. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Portfolio, 2007Availability: Items available for loan: [Call number: 339.470954 BIJ] (1).
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5.
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Consumer behavior and culture : consequences for global marketing and advertising
by Mooij, Marieke de. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks: SAGE Publications, 2003Availability: Items available for loan: [Call number: 658.8342 MOO] (1).
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6.
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Authenticity : contending with the new consumer sensibility
by Gilmore, James H | Pine, B. Joseph. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston: Harvard Business School Press, 2007Availability: Items available for loan: [Call number: 658.8343 GIL] (1).
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7.
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Darwin`s brands : adapting for success
by Halve, Anand. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Sage Publications, 2011Availability: Items available for loan: [Call number: 658.827 HAL] (1).
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8.
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Predictably irrational : the hidden forces that shape our decisions
by Ariely, Dan. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York Harper 2008Availability: Items available for loan: [Call number: 153 ARI] (1).
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9.
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Trend forecaster’s handbook
by Raymond, Martin. Edition: 2nd ed. Publisher: London : Laurence King Publishing, 2020Availability: No items available Checked out (1).
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10.
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Meaningful stuff : design that lasts
by Chapman, Jonathan. Publisher: Cambridge MIT Press, 2021Availability: Items available for loan: [Call number: 670 CHA] (1).
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11.
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Emergence of brand-name capitalism in late colonial India : advertising and the making of modern conjugality
by Haynes, Douglas E. Publisher: New Delhi : Bloomsbury Academic, 2022Availability: Items available for loan: [Call number: 659.1 HAY] (1).
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